随笔分类 - 管理咨询cases
摘要:Threads:estimate the size of the market revenuecost benefit analysis fixed costs and variably costsevaluate other factors confidence in 20% fighure cannibalize other sales, Increased volume on other products? competitors,damage brand image, differentiate itself from its competitors?
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摘要:A new technologyTwo Threads:1. Market for the new product the impact of this technology in realated world if it is here to stay the size of market, its growth potential and the factors that drive competitive advantage in this marketplace. etnry barriers, margins and avaible market space2. The co...
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摘要:A manufacturer with 4 product lines, facing declining sales.How to start?Macro/Micro Prospectives:Macro:Changing in the industry over the last few years due to new competitiors, emerging technology, changes in costumer demands, and other factors.Micro: Details of this manufacturer's business. An
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