【计算广告】
https://www.jianshu.com/p/7b6f45548018
https://www.jianshu.com/p/ada4fbba564b
https://blog.csdn.net/u013093759/article/details/88744257
https://blog.csdn.net/xifeijian/article/details/78837642
https://blog.csdn.net/u013093759/article/details/88744257
http://www.360doc.com/content/16/0121/21/20720847_529640746.shtml
https://blog.csdn.net/bigheadyushan/article/details/77513525
http://www.xiaoyunhua.com/1586.html
https://cloud.tencent.com/developer/article/1446122
https://www.jianshu.com/p/99a5f9cdee6e
【DMP】
http://www.sohu.com/a/260040731_99982360
https://blog.csdn.net/pmcaff2008/article/details/78683036
http://www.woshipm.com/pd/870271.html
【CTR预估】
https://www.cnblogs.com/xianbin7/p/10661572.html
https://blog.csdn.net/u010352603/article/details/80590152
https://github.com/shenweichen/DeepCTR
https://deepctr-doc.readthedocs.io/en/latest/Quick-Start.html
https://zhuanlan.zhihu.com/p/53231955
https://www.zhihu.com/question/348103064/answer/878224028
https://cloud.tencent.com/developer/article/1005416
https://www.meihua.info/a/72378
https://blog.csdn.net/qq_16234613/article/details/81460012
https://cloud.tencent.com/developer/article/1005416
https://www.jianshu.com/p/33d74d8caba1
https://blog.csdn.net/u010352603/article/details/80590152
https://www.cnblogs.com/xianbin7/p/10661572.html
【GSP】
https://www.sohu.com/a/260212753_99992219
https://www.jianshu.com/p/d616cbcc8666
http://ju.outofmemory.cn/entry/116780
https://blog.csdn.net/dusiliang/article/details/79278414
https://www.sohu.com/a/260212753_99992219
人工智能的局限
https://blog.csdn.net/ahaotata/article/details/83210686
https://www.jianshu.com/p/314a63233e19
【各种模式】
https://www.sohu.com/a/157406802_226787/
【CDP】
http://www.sinobasedm.com/index.php?c=content&a=show&id=496
【媒介代理】
http://www.sohu.com/a/327524517_288347
【Cookie mapping】
https://www.cnblogs.com/zl0372/p/ad_1.html
https://blog.csdn.net/gymaisyl/article/details/83065869
https://blog.csdn.net/Jogger_Ling/article/details/64441528
【广点通DMP】
https://de.qq.com/featuresportal/data-access/action/
https://www.zhihu.com/question/23463700
【创建自己的营销引擎DSP+ADN+DMP】
https://help.aliyun.com/product/51213.html?spm=a2c4g.11186623.6.540.65ae6835q1Bc4n
http://amp.ad.sina.com.cn/sax/doc/zh-CN/xhtml/bk01pt02ch04.xhtml
【OPEN RTB】
https://github.com/google/openrtb
https://github.com/anossov/openrtb
https://www.iab.com/guidelines/real-time-bidding-rtb-project/
https://github.com/OAI/OpenAPI-Specification/blob/master/versions/3.0.0.md
https://www.iab.com/wp-content/uploads/2016/03/OpenRTB-API-Specification-Version-2-5-FINAL.pdf
【欺诈】
https://blog.csdn.net/o2jw5jowv8ogmt7skp/article/details/78389628
【ADX接入】
https://cloud.baidu.com/doc/ADX/s/3jwvycc3o/
https://cloud.baidu.com/doc/ADX/s/Ojwvyccet/
【GBDT】
https://www.cnblogs.com/bnuvincent/p/9693190.html
【出价策略】
http://www.limei.com/newscontent?id=796
【用户标签】
【共线性】
https://blog.csdn.net/qq_15111861/article/details/80690210
https://blog.csdn.net/Neekity/article/details/88056242
https://www.cnblogs.com/Belter/p/8536939.html
【一些报告及思考】
https://www.useit.com.cn/thread-15793-1-1.html
https://www.rtbchina.com/2017-the-year-of-transparency-debate-for-dsp-and-programmatic.html
http://www.chinawebanalytics.cn/naming-of-cdp-dmp-crm/
http://www.sohu.com/a/310996020_252961
https://www.sohu.com/a/308355315_100294792
http://wenku.it168.com/d_001543601.shtml
【OpenRTB】
https://blog.csdn.net/hadoopdevelop/article/details/46371635
https://www.iab.com/wp-content/uploads/2016/03/OpenRTB-API-Specification-Version-2-5-FINAL.pdf
【造假】
https://www.rtbchina.com/the-three-reasons-ad-fraud-seems-so-overwhelmingly-large-now.html/amp
【AB-Test】
